My Story
​"At CutiFide Cosmetics, our vision is to redefine beauty by offering a range of cruelty free and handmade products that enhance natural beauty. We aspire to empower individuals to express their unique selves with confidence while feeling cute, knowing they are using products that are both ethical and of the highest quality. Our commitment to transparency will be at the heart of everything we do, as we strive to become a trusted and beloved brand."
A NOTE FROM OUR FOUNDER
Hi, I’m Krutika, the heart behind CutiFide Cosmetics and CutiFide is my heart poured into tiny tubes of magic. I started CutiFide from my own love for beauty that feels natural and clean. Every product is something I’d wear myself, clean and handcrafted with purpose. Every formula is made with love, intention, and a commitment to help you feel confidently you. This isn’t just a business to me, it’s a piece of who I am, and I’m so happy to share it with you.
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With love,
Krutika Ashok Pacharane
A NOTE FROM OUR CO-FOUNDER
Tanvi
OUR VALUES
It is important to us to build a value driven brand. At CutiFide, we believe in: Clean beauty, Made for Indian skin , Non sticky promise, Transparency, Luxury on budget
Our Signature Standards
Vegan, cruelty free, gluten free, fragrance free, and made with consciously sourced ingredients.
JOJOBA OIL
Jojoba oil deeply moisturizes, heals dryness, and adds a natural, non-greasy shine while nourishing lips.​
GRAPESEED OIL
Grapeseed oil is lightweight and non greasy, it hydrates, softens, and protects lips with antioxidants.​
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VITAMIN-E OIL
Vitamin E nourishes, heals, and protects lips from damage .
​RESEARCH BACKED INGREDIENTS
KAOLIN CLAY
Kaolin clay gives lip gloss a creamy texture, absorbs excess oil, and helps it stay smooth.​
KOJIC ACID DI-PALMITATE
Kojic Acid Di-Palmitate helps lighten dark lips and keeps them healthy.​
Contact Us
I'm always looking for new and exciting opportunities. Let's connect.
+ 91 9321861055
+91 8356865778
2403/04, VATSAL, PIRAMAL VAIKUNTH, THANE WEST-400607